Business & marketing

Thinking about starting your own business? Need to understand the basics of economics and balancing the books? Want to improve your employability? Our range of professional courses can help you get your start-up off the ground, improve your job-hunting prospects, and help you learn or develop new skills.

Business & marketing highlights

Buying and selling online

Buying and selling online

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  1. Instagram: a short introduction

    Course Date: Wed 30 May 2018
    Location on this date: KS - Keeley Street
    Learn the basics of Instagram and start interacting with others using this popular social media platform.
    Full fee: £39.00
    Senior fee: £31.00
    Concession: £20.00

  2. Storytelling for business and pleasure 2

    Course Date: Thu 31 May 2018
    Location on this date: KS - Keeley Street
    In this improvers' course, discover further how telling stories can motivate and communicate in the workplace, allowing your imagination free range, connecting your voice to your body and using legends to express yourself in an organic and interesting way. The ancient art of listening to, sharing and telling stories is as relevant to the business world as to social interaction. Please note: this course is non-transferable or refundable.
    Full fee: £69.00
    Senior fee: £69.00
    Concession: £42.00

  3. Search engine optimisation (SEO)

    Course Date: Sun 3 Jun 2018 (and 1 other date)
    Location on this date: KS - Keeley Street
    Would you like your website to appear higher up in search results, in Google or other search engines? Learn the basics of ethical optimisation and how to set up site structure and website copy for optimum search engine coverage.
    Full fee: £99.00
    Senior fee: £79.00

  4. Using Instagram for business

    Course Date: Mon 4 Jun 2018 (and 1 other date)
    Location on this date: KS - Keeley Street
    Learn how to use Instagram, the visual social media site, to market your business and communicate with your customers.
    Full fee: £89.00
    Senior fee: £71.00
    Concession: £45.00

  5. Is self-employment for me?

    Course Date: Tue 5 Jun 2018
    Location on this date: KS - Keeley Street
    An introductory course for anyone considering self-employment or starting their own business. Find out whether you're ready to take those daunting but exciting first steps.
    Full fee: £49.00
    Senior fee: £39.00
    Concession: £25.00

  6. Online marketing: a detailed introduction

    Course Date: Fri 15 Jun 2018
    Location on this date: KS - Keeley Street
    A popular three-day course that provides an in-depth look at the tools and techniques you can use to market your business on the internet. Examine Search Engine Optimisation (SEO), web advertising with Google AdWords and social media marketing among other topics, along with the management tools needed to measure success.
    Full fee: £229.00
    Senior fee: £183.00
    Concession: £115.00

  7. Online marketing: a short introduction

    Course Date: Sat 16 Jun 2018 (and 1 other date)
    Location on this date: KS - Keeley Street
    A popular one-day course that provides an overview of some common techniques used to market businesses on the internet. Examine search engine optimisation (SEO), web advertising and social media marketing among other topics.
    Full fee: £99.00
    Senior fee: £79.00
    Concession: £50.00

  8. An introduction to project management

    Course Date: Sun 24 Jun 2018
    Location on this date: KS - Keeley Street
    Want to learn about project management? Prince2 is increasingly popular and the de facto standard for project management in many UK government departments and elsewhere. Boost your career and get started with this process-driven project management methodology.



    Please note that this is not an accredited course and does not certify you with a qualification.
    Full fee: £199.00
    Senior fee: £159.00
    Concession: £100.00

  9. Email marketing using MailChimp

    Course Date: Mon 25 Jun 2018
    Location on this date: KS - Keeley Street
    Learn to use the power of email to communicate with your customers and prospects, with this popular email platform.
    Full fee: £89.00
    Senior fee: £89.00
    Concession: £89.00

  10. Grow in confidence with networking - for work and business

    Course Date: Tue 3 Jul 2018
    Location on this date: KS - Keeley Street
    Are you one of the estimated 90% of people who find networking daunting and difficult? If so, discover the easy way to network, and reap the benefits in your work or business life.
    Full fee: £49.00
    Senior fee: £39.00
    Concession: £25.00

  11. Short introduction to bookkeeping

    Course Date: Sun 8 Jul 2018
    Location on this date: KS - Keeley Street
    Gain very basic knowledge of bookkeeping practices and procedures that underpin accurate record keeping.
    Full fee: £179.00
    Senior fee: £143.00
    Concession: £90.00

  12. Grow in confidence with networking

    Course Date: Wed 11 Jul 2018
    Location on this date: KS - Keeley Street
    Are you one of the estimated 90% of people who find networking daunting and difficult? If so, discover the easy way to network, and reap the benefits in your work or business life.
    Full fee: £49.00
    Senior fee: £39.00
    Concession: £25.00

  13. How to enhance your impact and presence

    Course Date: Sat 14 Jul 2018
    Location on this date: KS - Keeley Street
    Discover how to enhance your vocal and physical impact and presence in many situations and become aware of habits that may hold you back.
    Full fee: £129.00
    Senior fee: £129.00
    Concession: £129.00

  14. Google Analytics: manage your website

    Course Date: Sat 14 Jul 2018
    Location on this date: KS - Keeley Street
    Get started with Google Analytics. Generate and evaluate information about visitors to your website, including site traffic, visitor behaviour and marketing effectiveness. Find out how to gain insights from the data you collect.
    Full fee: £89.00
    Senior fee: £71.00
    Concession: £45.00

  15. Writing a business plan

    Course Date: Mon 16 Jul 2018
    Location on this date: KS - Keeley Street
    Whether you want to start up a business or expand one that you are already running, this course will give you the skills to prepare a compelling and practical business plan to help you achieve your goals.
    Full fee: £79.00
    Senior fee: £63.00
    Concession: £40.00

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